Fractional CMO
Embedded marketing leadership for B2B companies that need a CMO but not a full-time hire. Strategy, team, and systems, with a seat at your leadership table.
Ask about this ↗Fractional CMO · Victoria, BC
Marketing leadership for B2B companies.
I build marketing systems and AI-run marketing operations for B2B companies across North America — 15+ years in software, fintech, and services.
52% conversion lift
+25% qualified leads
15+ years in B2B
01 · The person behind the site
Hi, I'm Vlada.
Fractional CMO in Victoria, BC. I've led marketing as Director and Head of Growth, and today I run a small consulting practice, Bloom & Scale, where an AI team I built myself does the production work. This site is my track record — the practice is where we'd work together.
About Vlada →02 · What I fix
Three problems I hear on every first call.
“Our pipeline runs on heroics, not systems.”
Marketing Operations
CRM, automation, dashboards, and lead flow built into one system your team actually uses.
“When buyers ask ChatGPT, we are invisible.”
AI Visibility (AEO & GEO)
Structured data, entity consistency, and content built so AI assistants and search engines recommend you.
“We want AI in marketing, but nothing sticks.”
AI Marketing Systems
AI-run marketing workflows with human judgment where it matters. I run my own business on them.
03 · Ways to work together
One CMO. Three ways in.
Marketing Audit & Roadmap
A fast, honest look at your funnel, marketing systems, and AI visibility, with a prioritized roadmap your team can act on immediately.
Ask about this ↗Marketing Operating System
Ongoing advisory and hands-on system building: dashboards, automation, content engine, and a weekly rhythm that keeps marketing moving.
Ask about this ↗04 · A few words from clients
Result-oriented. Easy to work with.
“Vlada is an incredibly experienced marketer who knows how to show the uniqueness of the product and create a bright and fresh image of the brand. It is clear that she is result-oriented and knows how to bring her clients to success.”
“Professional, efficient, and creative. She has a sharp eye for identifying areas of improvement in the details and in the bigger picture — an excellent resource for marketing and overall business development.”
05 · Next step
Let's talk about your marketing.
Fractional CMO work, a marketing audit, or marketing systems for your B2B company — tell me where it hurts and I'll tell you honestly what I'd do.
Get in touch →